MPG.eBooks - Search Results - (Topic:financial markets OR Topic:politics OR Topic:social sciences OR Topic:sociology or political or economic or economy) NOT ((Classification:5* or 6* or 1* or 338 or 930))

1

Social media marketing all-in-one for dummies

by Zimmerman, Jan, Ng, Deborah
Published 2017

John Wiley & Sons, Inc.

Table of Contents: “...The social media mix -- Cybersocial tools -- Content marketing -- Twitter -- Facebook -- LinkedIn...”

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2

Social media analytics strategy : using data to optimize business performance

by Gonçalves, Alex
Published 2017

Apress

Table of Contents: “...Part I: Data -- Chapter 1: Social Media Data -- Chapter 2: From Data to Insights -- Chapter 3: Luis...”

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3

Marketing with Social Media : 10 Easy Steps to Success for Business

by Coles, Linda
Published 2015

J. Wiley & Sons Australia

Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

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4

Content marketing strategies for dummies

by Diamond, Stephanie
Published 2016

John Wiley & Sons, Inc.

Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

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5

The social business imperative : adapting your business model to the always-connected customer

by Shih, Clara Chung-wai
Published 2016

Prentice Hall

Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

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6

How companies succeed in social business : case studies and lessons from Adobe, Cisco, Unisys, and 18 more brands

by Santos, Shawn
Published 2015

Pearson Education LTD

Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

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7

Social selling mastery : scaling up your sales and marketing machine for the digital buyer

by Shanks, Jamie
Published 2016

John Wiley & Sons, Inc.

Table of Contents: “...Social Selling Mastery: Scaling Up Your Sales and Marketing Machine for the Digital Buyer...”

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8

Doing good by doing good : why creating shared value is the key to powering business growth and innovation

by Baines, Peter
Published 2015

John Wiley and Sons Australia, Ltd

Table of Contents: “... be a deductible gift recipient (DGR); Location of the charity; Access to audited annual financial...”

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9

Introduction to Google Analytics : a guide for absolute beginners

by Kelsey, Todd, Lyon, Brandon
Published 2017

Apress

Table of Contents: “...: Analytics Can Be Fun; Personal ROI: How Analytics Will Help Your Career and Your Organization; Social Media...”

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10

The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms

by Dempster, Craig
Published 2015

Wiley

Table of Contents: “...The age of the customer -- The ad tech ecosystem -- Introducing the platform marketer -- Identity...”

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11

Introduction to search engine optimization : a guide for absolute beginners

by Kelsey, Todd
Published 2017

Apress

Subjects: “...Online Marketing/Social Media...”

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